NISSAN'S FASCINATING NEW CONCEPT CARS
Big Electrification Push by 2030
Source: Nissan New Concepts
4 New Electric Concept Cars Unveiled
Nissan is greatly accelerating its electrification program by 2030 with the launch of 23 new hybrid and electric models, including 15 fully electric vehicles. As part of the electrification program, Nissan just unveiled 4 new, electric concept cars that are industry standouts. They're called Chill-Out, Max-Out, Hang-Out and Surf-Out. These concepts are decidedly different from current vehicles. They are lifestyle vehicles, specifically designed to cater to the preferences and interests of specific customer and demographic groups.
Breaking Conventional Automotive Modes
The Hang-Out is a rugged crossover, specifically aimed at the needs and adventures of young families. The Surf-Out is an electric pickup with a removable canopy for lifestyle enjoyment, like going surfing at the beach. The Chill-Out is a very classy coupe crossover. And the Max-Out is a 2-seat, sleek, splashy sports car. The design features on all four vehicles break the mold of current automotive styling. Each one has a dramatic design, flexible seating and very spacious cabins. They also appear to be configured for autonomous driving technologies.
Big Electric Future
Nissan is betting on the future of electric driving. It is investing $15.7 billion to accelerate the development of new electric models with new electric technologies. It will unveil 20 new EVs and e-POWER equipped vehicles within the next 5 years. The Japan-based automaker projects that by 2026 75% of its sales in Europe will be electric, 55% in Japan and more than 40% in China. By 2030, Nissan projects that 40% of its sales in the US will be electric.
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