Important Innovations

  DAILY INNOVATION BRIEF                                                                                                  By Journalists Edward Kane & Maryanne Kane FERRARI'S FABULOUS NEW CONVERTIBLE                                                                                Source:  Ferrari If you like sleek, aerodynamic & gorgeous, Ferrari's new convertible, the Roma Spyder, may be just the car for you The car is Ferrari's 1st retractable soft top conver...

  Hypercar That's Both Digital and Physical                                                                                                                       Source:  Ferrari Ferrari's Vision of the Future of Driving Ferrari has created a visionary look at the future of driving - the Vision GT 7.  Ferrari unveiled its Grand Turismo concept car in Monaco during the GT World Finals celebration of the 25th anniversary of Sony's Gran Turismo video game.  The Vision GT is both a physical prototype, designed for the ultimate in epic rides, and a digital hypercar for blazing on 4 wheels in Gran Turismo video games.  ...

  Hypercar That's Both Digital and Physical                                                                                                                       Source:  Ferrari Ferrari's Vision of the Future of Driving Ferrari has created a visionary look at the future of driving - the Vision GT 7.  Ferrari unveiled its Grand Turismo concept car in Monaco during the GT World Finals celebration of the 25th anniversary of Sony's Gran Turismo video game.  The Vision GT is both a physical prototype, designed for the ultimate in epic rides, and a digital hypercar for blazing on 4 wheels in Gran Turismo video games.  ...

  Purosangue "The Thoroughbred" SUV                                                  Source:  Ferrari "A Car Unlike Any Other" Italian sports carmaker Ferrari has just brought its SUV, the Purosangue or Thoroughbred, to market.  Ferrari executives call it "a car unlike any other".  It's a 4-door SUV but Ferrari says it performs much more like a sportscar.  It is expected to be an exclusive, big seller for Ferrari. It's specifically designed to help Ferrari reach its sales targets, particularly in China where SUVs are incredibly popular. Ferrari says the pre-orders are pouring in.  Tech Specs & More The vehicle is expected to have the thrilling handling and performance that Ferrari is known for. It also has Ferrari's classic, elegant, good looks with flowing curves, muscular haunches, tapering carbon-fiber ...

  Purosangue "The Thoroughbred" SUV                                                  Source:  Ferrari "A Car Unlike Any Other" Italian sports carmaker Ferrari has just brought its SUV, the Purosangue or Thoroughbred, to market.  Ferrari executives call it "a car unlike any other".  It's a 4-door SUV but Ferrari says it performs much more like a sportscar.  It is expected to be an exclusive, big seller for Ferrari. It's specifically designed to help Ferrari reach its sales targets, particularly in China where SUVs are incredibly popular. Ferrari says the pre-orders are pouring in.  Tech Specs & More The vehicle is expected to have the thrilling handling and performance that Ferrari is known for. It also has Ferrari's classic, elegant, good looks with flowing curves, muscular haunches, tapering carbon-fiber ...

  Special Projects Program:  Make Your Own Ferrari                                                       Source:  Ferrari SP48 Unica Italian luxury carmaker Ferrari has a Special Projects Program that enables top customers to create their own one-of-a-kind Ferrari car in conjunction with Ferrari's design team.  It's a unique opportunity to make your own Ferrari.  The custom built SP48 Unica (images) was designed by an anonymous owner who worked with Ferrari's Chief Design Officer Flavio Manzoni, who is a trained architect.  It is being called by some automotive experts the world's most beautiful car.  From design and performance perspectives, it is truly a work of art. Tech Specs The red supercar has a twin turbocharged V8 engine and pumps out a hefty 710 hp and 568 ft-lbs of torque.  The c...

  Special Projects Program:  Make Your Own Ferrari                                                       Source:  Ferrari SP48 Unica Italian luxury carmaker Ferrari has a Special Projects Program that enables top customers to create their own one-of-a-kind Ferrari car in conjunction with Ferrari's design team.  It's a unique opportunity to make your own Ferrari.  The custom built SP48 Unica (images) was designed by an anonymous owner who worked with Ferrari's Chief Design Officer Flavio Manzoni, who is a trained architect.  It is being called by some automotive experts the world's most beautiful car.  From design and performance perspectives, it is truly a work of art. Tech Specs The red supercar has a twin turbocharged V8 engine and pumps out a hefty 710 hp and 568 ft-lbs of torque.  The c...

  Purosangue SUV With V12 Engine Source:  Ferrari A Pure Thoroughbred That Could Shake Up the Global SUV Market Italian sports car maker Ferrari just announced that its new Purosangue SUV will be powered by a high performance 6.5-liter V12 engine.  This vehicle is designed to be the fastest SUV on the road today.  Ferrari CEO Benedetto Vigna made the V12 decision promising that Ferrari's first SUV will provide outstanding performance and driving.  The naturally aspirated V12 is Ferrari's most powerful engine and represents a departure from Ferrari's recent strategy of using less polluting V6 and V8 hybrid engines. However, automotive experts expect that the Purosangue will be the top candidate for a Ferrari fully electric powertrain.  They also believe Ferrari will eventually offer it as V6 and V8 hybrid models. Ferrari Is Ringing Up Sales Despite the global pandemic, demand for Ferrari sports cars has remained strong with a 12% increase in core earnin...

  Purosangue SUV With V12 Engine Source:  Ferrari A Pure Thoroughbred That Could Shake Up the Global SUV Market Italian sports car maker Ferrari just announced that its new Purosangue SUV will be powered by a high performance 6.5-liter V12 engine.  This vehicle is designed to be the fastest SUV on the road today.  Ferrari CEO Benedetto Vigna made the V12 decision promising that Ferrari's first SUV will provide outstanding performance and driving.  The naturally aspirated V12 is Ferrari's most powerful engine and represents a departure from Ferrari's recent strategy of using less polluting V6 and V8 hybrid engines. However, automotive experts expect that the Purosangue will be the top candidate for a Ferrari fully electric powertrain.  They also believe Ferrari will eventually offer it as V6 and V8 hybrid models. Ferrari Is Ringing Up Sales Despite the global pandemic, demand for Ferrari sports cars has remained strong with a 12% increase in core earnin...

 Stunning   Hybrid Electric Luxury SUV                                       Source: Stock - Ferrari's Purosangue Ferrari Joins the Luxury SUV Business Italian-based, luxury sports car maker Ferrari is building its first SUV - the hybrid electric Purosangue.  Deliveries to customers will start in 2023.  The EV is currently undergoing road testing in Europe.  These are the first unobscured images of the vehicle without camouflage.  Clearly, the Purosangue, which is Italian for thoroughbred, is stunning. What We Know Ferrari has closely kept the wraps on this new vehicle.  But it is a 4 door, sleek, long and low riding SUV.  It has a long front, a slopping roof and long, curvy hood and sides.  The rear sports a full length lightbar that connects to two sets of taillights and a tailgate.  Ferrari has not disclosed tec...

Purosangue   - Hybrid   Electric Luxury SUV                                       Source: Stock - Ferrari's Purosangue Ferrari Joins the Luxury SUV Business Italian-based, luxury sports car maker Ferrari is building its first SUV - the hybrid electric Purosangue.  Deliveries to customers will start in 2023.  The EV is currently undergoing road testing in Europe.  These are the first unobscured images of the vehicle without camouflage.  Clearly, the Purosangue, which is Italian for thoroughbred, is stunning. What We Know Ferrari has closely kept the wraps on this new vehicle.  But it is a 4 door, sleek, long and low riding SUV.  It has a long front, a slopping roof and long, curvy hood and sides.  The rear sports a full length lightbar that connects to two sets of taillights and a tailgate.  Ferrari has not disclose...

  Racing at Ferrari's New Legoland California Racetrack                                        Source:  Lego and Ferrari Fabled F40  This is new innovation with plenty of horsepower.  Legendary, luxury automaker Ferrari is partnering with Lego on a new, interactive and virtual racing experience for kids at the Legoland California resort.  Called Lego Ferrari Build and Race, it is the world's first Ferrari racing attraction. Kids will be able to build their own miniature Formula One race car with Lego bricks and then test and race it on one of three Ferrari racetracks. Formula One Racing with Ferrari & Lego for Kids When the attraction opens in spring 2022, kids will be able to test their inventions on a testing zone track, steering track or speed track.  On all of the courses, times will be taken.  After the race, the kids can digitall...

  Racing at Ferrari's New Legoland California Racetrack                                        Source:  Lego and Ferrari Fabled F40  This is new innovation with plenty of horsepower.  Legendary, luxury automaker Ferrari is partnering with Lego on a new, interactive and virtual racing experience for kids at the Legoland California resort.  Called Lego Ferrari Build and Race, it is the world's first Ferrari racing attraction. Kids will be able to build their own miniature Formula One race car with Lego bricks and then test and race it on one of three Ferrari racetracks. Formula One Racing with Ferrari & Lego for Kids When the attraction opens in spring 2022, kids will be able to test their inventions on a testing zone track, steering track or speed track.  On all of the courses, times will be taken.  After the race, the kids can digitall...