India Heats Up Electric Vehicle Market
India's Tata Group Puts a Big Push on Electric Vehicles Source: Tata Group's Nexon Electric SUV Ecosystem for Electric Vehicles Tata Group, the $160 billion conglomerate headquartered in India, is putting an unprecedented push behind the use of electric vehicles. It's drawing on expertise from its four core businesses: Tata Motors, Tata Power, Tata Chemical and Tata Croma, which sells consumer electronics. This is a unique attempt by Tata to use synergistic expertise to enable a rapid rollout and acceptance of zero emission, electric driving. They say they're using "an ecosystem" to accelerate the use of EVs in India. By the way, Tata is the owner of the British luxury brand Jaguar Land Rover. 2020 Nexon EV SUV This week in Mubai, the Tata Group unveiled its 2020 Nexon electric SUV. It's very affordably priced at $19,400. They plan on rolling out four EVs within two years. Deploying the Conglomerate's Synergies Tata is ma