DAILY INNOVATION BRIEF by Maryanne Kane, Journalist
D A ILY INNOVATION BRIEF By Journalists Edward Kane & Marya nne Kane NEW SCIENCE: YOUR MOVIE PREFERENCES SHOW HOW YOUR BRAIN IS WIRED Source: Stock New scientific research shows that your preference in movies may not be a personal choice. It reflects how your brain is hardwired. Here's what we know: Scientists have discovered that people who prefer comedy and action movies have more activity in the region of the brain linked to excitement and rewards Those who prefer documentaries and thrillers do not have the same level of activity in that area of the brain The thriller and documentary enthusiasts had increased activity in the attention and sensory area of the brain, suggesting they get gratification from intellectual stimulation This just published research involved hundreds of participants and was conducted by German scientists It's the 1st to directly connect personal preferences (in this case movies) and link